Strategy Meets Finance

What Buyers Actually Pay For When They Buy a Business | Ep 250

Steve Coughran Episode 250

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0:00 | 18:59

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Two businesses, same revenue, same profit. One sells for three times EBITDA. The other sells for eight times. On a $2 million EBITDA business that gap is $10 million.

In this episode Steve breaks down exactly what creates that difference and why sophisticated buyers are not just looking at the size of your earnings but the quality and the risk underneath them.

Whether you ever plan to sell or not, understanding this will change how you run your business right now.

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